When a reader clicks on your article they are looking for specific information, they have a need that they want to fulfil.
It is important that you deliver that information otherwise you will gain the reputation of not delivering on your promise! And if you do that in your articles you more than likely will do it in your products and services and your readers will not have much faith in you.
So here are some ways to ensure your article readers are happy once they have clicked and read your articles.
#1Be clear in your article titles about what you intend to write about.
Readers online don't have time to read everything that comes across their screen.
They are targeting detailed information.
They want their specific questions answered and they want to know what your article is about before they click the link to read.
Write detailed article titles and make sure that your articles will appear in front of the audience that you are looking for.
#2Whatever you promised in your article title, ensure it is delivered in the article body.
So if you promise to tell your reader how to grow healthy potatoes in three weeks flat, then ensure that the content of your article focuses only on information that will help them to grow potatoes in three weeks.
Your article reader is looking for this specific information otherwise they would not have clicked onto your article link.
#3If you can tell your reader precisely what to do to achieve a specific goal then that will help build your reputation as an informative writer.
Be specific.
Tell them what to do one step at a time.
They will appreciate it and they will see you as a true expert in your particular niche.