Building A Customer Base With Your Work At Home Internet Marketing Business

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Let me ask you a question: do you believe it is easier to sell your product or services to a complete stranger or to an individual you've had contact with prior to; whether it is an e-mail conversation, forum involvement or even an existing buyer relationship (i.
e.
He has purchased something by you).
Beyond any doubt, it would be more difficult to sell to a total stranger who doesn't know whether or not you're a dependable seller, and whether or not they should trust your words and think that your product or services will sincerely benefit them.
This is exactly why you had better develop a customer base -- a grouping of people who trust you and will most likely purchase a product that you offer to them.
This will guarantee that you have a continual and consistent source of revenue.
When you release a product or make an endorsement, you have a group of folks forever ready to discover what you have to say.
There are many sources that you'll be able to tap into to begin building up a customer base.
For instance, you can take part in an internet discussion forum and give advice and assistance free of charge.
It won't be long before people begin to recognize your name and stop and listen every time you have something to say.
You'll become a useful friend and instructor, and acquire the trust of these people.
Would you purchase something your close friend recommends? A different way to build a buyer base is to build up a mailing list.
There are a gazillion techniques to collect subscribers, but when it's reduced to the very essence, it is all about proving your value to the bunch and offering a bonus to make people become part of your mailing list.
A typical example would be a site chock-full of freely usable, helpful and quality ebooks on a certain subject plus a "special report" that can be downloaded free of charge provided you give your e-mail address.
The rich content provides value, and the "special report" is the extra motivator.
Yet another source for your customer base, which is frequently forgotten, is your existing customers.
If you purchased this product from this particular individual and he resolved patiently to your every question, would you buy from him again in the future? Unquestionably.
When a customer has given you his money, that's not the close of the affair because by keeping in touch with him and building up a flourishing relationship with him, you'll have a lifetime source of income.
Conceive of if 100, a thousand or even ten thousand customers are ready and waiting to grab your newest products even before they are released! Therefore, it is vital to build up a customer base because it simply saves a lot of time and effort.
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