Photography Views

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What is the first thing that comes into your mind when you hear the word "photography"? Answers vary depending on the individual person asked the question.
The ordinary person will think of printed photos in postcard size that normally comes out of photo processing machines without specific instructions as to size, personalisation, etc.
Other interpretations are of the 1"x1", 2"x2" or passport size black-and-white or colour prints of bust photo that are normally required for official documents for organizational membership, enrolment to schools, passport and visa application, etc.
The photography professional absorbs the term with cameras, lighting, equipment and various accessories that the industry uses all at once.
At the back of his mind, alongside the photographic equipment are the subject and media of the pictorial session, schedules and deadlines associated with his line of work and the company he belongs to and his role in the competition across the industry in his locality and beyond.
To the advertising endorser or model, it is the hectic schedule and the glare of photography-inherent bright lights along with the razzle-dazzle of the industry, other beautiful models like herself, agents, managers and photographers who are almost always on their toes issuing instructions and orders that cause her (or him) considerable stress.
It is, however, often overshadowed by the glamour and glitz of the industry and the feeling and prospect of stardom she (or he) always dreams about.
The artist thinks of photography as one of his chosen media for his art works that stirs his soul and which he expects to stir the souls of those it reaches in the same manner or in a deeper sense that he so "needs" to project.
It is the emotion that is created by his use of the camera that is his strongest motivation.
The entrepreneurial photography enthusiast views photography as a tool for profits.
He learns and earns from it.
He continually researches, experiments and applies new techniques and technologies that are forever changing.
Enterprising as he is, he keeps up with the changing technologies but always acutely keen on its costs and its implications to his ROI.
Optimal use and application of whatever technologies he proves to be most cost- and time-efficient is his standard guide and byword.
The pure businessperson does not even care that much about photography.
He just deals in trading cameras, zoom lenses, films, photo paper, batteries and battery packs, tripods and other accessories that promise sales and profits.
ROI is also his foremost consideration.
But unlike the entrepreneurial photography enthusiast, he does not just focus on photography.
He sells his photography products alongside school and office supplies and whatever else he deals in that proves profitable business.
Under which type do you fall?
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