Having produced many lenses and sites on various subjects it is both satisfying and rewarding to support them with articles about why a reader will benefit from my work.
As a writer who writes just about every day the research for every article mainly comes from a life of curiosity and discovery.
With thoughts generated from observations and local events they are brought to maturity by information supporting them which is located in various forms of media and academic works by others.
Good writing has depth and a background that tells the audience more than just a story.
It reflects on the knowledge about the subject that the wordsmith has that is not acquired from books but from personal experience.
Life is full of great stories and many digest and regurgitate them in hundreds of different ways.
Every mind has a different interpretation and every goal is derived from a sub-set of ideals governed by ambition.
This is what an author hangs onto when generating a view, otherwise a lens, published on the Internet.
Blogs are another way of getting these opinions across to the public.
As with any media successfully displaying the information before the public's eyes is the next challenge.
Article writing helps as it awakens the reader to something towards which they may have more than just a passing interest.
That happens when the title and keywords are targeted to the most important aspects of the theme.
Tags tell the search engines how to list it and someone seeking to know about the subject is then directed to it when selecting the correct snippets of the focal point.