Over the past few years, the Indian ecommerce sector has risen steeply. With new shopping websites coming up every day, Indian shoppers are being presented with the best experiences in online shopping.
Admittedly, online shopping is not as popular as traditional market shopping because only a fraction of the entire Indian population has access to the internet, and many of those who have do not trust using their bank details online. Also, online shopping does not offer the opportunity to look and feel the product.
Nevertheless, online shopping has made a mark and is steadily increasing over the years. It is constantly trying new ideas to overcome the pitfalls that the virtual markets have in the face of real shops. For example, most shopping websites give the option of easy returns if the purchaser is not satisfied with the bought product. Also, with changing consumer mentality, people are willing to buy products they can't touch and feel.
Ecommerce websites have brought in a sea change in the manner in which people buy products. Earlier the local markets were an indication of the latest fashion trends. These days fashion is becoming more global, thanks to the internet. Fashion bloggers across the globe drive the fashion industry, from which internet shopping portals pick latest trends. So more than the local markets, it is the online shopping websites that people trust to update their wardrobes.
Local traders have undoubtedly benefited from the online shopping phenomenon. They have found new profitable markets in the internet space. Whether you want to buy t-shirts online or want to buy sarees online, you can get it all at reasonable prices at your favorite online retailer.
With growing competition in the ecommerce industry, companies are coming up with attractive offers to lure customers into buying. Many people are apprehensive of using their bank account details to make purchases online. So any average person would go the local retailer and not buy tshirts online and any lady would rather not buy sarees online if she thinks it could compromise her bank account. For this reason, most big e-retailers have the Cash on Delivery option that enables them to make payment only after they have received their ordered goods. This also lends credibility to the website. The sites also promise fast deliveries of the ordered products which actually saves the buyers from the hassles of driving to a store, facing rough weather and traffic.
There are also some sites that allow traders to register for an account and put their products up for sale on the site. It is beneficial for small traders who cannot afford to spend that amount of money and time on setting up their ecommerce website.