Time To Mature: A Social Media Lesson!
When you're young people are always saying things like, "oh, there's plenty of time to mature", right? I'm sure you've heard it.
Then you do something (possibly screw up somewhere) and then the phrase changes dramatically to...
"I can't wait until you mature!" Well, the same can be said about your social media posts.
They need time to mature.
Not necessary written better.
They just need a longer shelf life.
Have you ever noticed when looking at social sites like Twitter and Facebook there are always a few posters who fire their messages in rapid succession.
You start reading one, then another hits you, then another! It's kind of like putting one jelly bean in your mouth and before you are done chewing it, you put another in there and repeat the process until your mouth is stuffed.
Too much is ridiculous! You need breathing room! I'm sure you have plenty to say...
but rapid fire postings do nothing but overwhelm a reader and get them sick and tired of being overstuffed.
Time to mature! Social media is all about the 3 E's! Educate, Entertain and Engage! You can't do any of those things if your posts don't have time to be read.
Yep, your posts need time to mature! Like a fine wine...
they need time to be savored, sipped and enjoyed! Not gulped down hillbilly style! I can't tell you the exact time your posts will be read...
but I can make some recommendations on how to give your posts some hang time and more "umph"! Instead of posting several times in an hour, cut your posts down to every couple of hours.
Sometimes the less you say is more powerful than what you say.
It's not the quantity...
it's the quality! Ideally, four to six posts a day is usually plenty.
This gives you plenty of opportunity to share with your fans and followers the newest widget, what your dog did, the latest pics of your kids, your vacation, recommended links or blog posts, and the list goes on.
Too many posts all at once and you become the little kid who jumps around screaming "look at me, see what I'm doing"! When people stop watching, you up the ante and increase the frequency, hoping that you will garner some attention.
Sorry, it doesn't work that way! Facebook has done a wonderful job at filtering out the "look at me" type posts and replacing them with a "SEE MORE POSTS FROM" headline.
If you want to read more just click the link, if not then do nothing.
Decrease frequency, increase response! By decreasing the frequency of your posts and giving them more time to mature you'll discover more people will respond to your message increasing the chances of developing more fans and followers.
Then you do something (possibly screw up somewhere) and then the phrase changes dramatically to...
"I can't wait until you mature!" Well, the same can be said about your social media posts.
They need time to mature.
Not necessary written better.
They just need a longer shelf life.
Have you ever noticed when looking at social sites like Twitter and Facebook there are always a few posters who fire their messages in rapid succession.
You start reading one, then another hits you, then another! It's kind of like putting one jelly bean in your mouth and before you are done chewing it, you put another in there and repeat the process until your mouth is stuffed.
Too much is ridiculous! You need breathing room! I'm sure you have plenty to say...
but rapid fire postings do nothing but overwhelm a reader and get them sick and tired of being overstuffed.
Time to mature! Social media is all about the 3 E's! Educate, Entertain and Engage! You can't do any of those things if your posts don't have time to be read.
Yep, your posts need time to mature! Like a fine wine...
they need time to be savored, sipped and enjoyed! Not gulped down hillbilly style! I can't tell you the exact time your posts will be read...
but I can make some recommendations on how to give your posts some hang time and more "umph"! Instead of posting several times in an hour, cut your posts down to every couple of hours.
Sometimes the less you say is more powerful than what you say.
It's not the quantity...
it's the quality! Ideally, four to six posts a day is usually plenty.
This gives you plenty of opportunity to share with your fans and followers the newest widget, what your dog did, the latest pics of your kids, your vacation, recommended links or blog posts, and the list goes on.
Too many posts all at once and you become the little kid who jumps around screaming "look at me, see what I'm doing"! When people stop watching, you up the ante and increase the frequency, hoping that you will garner some attention.
Sorry, it doesn't work that way! Facebook has done a wonderful job at filtering out the "look at me" type posts and replacing them with a "SEE MORE POSTS FROM" headline.
If you want to read more just click the link, if not then do nothing.
Decrease frequency, increase response! By decreasing the frequency of your posts and giving them more time to mature you'll discover more people will respond to your message increasing the chances of developing more fans and followers.
Source...