Cosmetic Surgery Regulation
The cosmetic surgery sector has been found to commit many sins including excessively aggressive advertising, poor information and consent, and improper handling of consultations across the whole industry.
The shocking results have been the product of public consultation spanning 2 months, and will be informing a review of the sector with aims to address a wealth of issues. The infamous PIP breast implant furore was the initial spark for the investigation, but the consequences for the sector are expected to be far-reaching. It is expect that recommendations will suggest changes in regulating product safety, tighten the checks on surgeons having the correct qualifications, making the information and consent part of the process more thorough and rigorous, and making sure that patients are given the right level of care after any surgery.
Typically, things like "2-4-1" offers can be tempting but (a) are sometimes the sign of a poor surgery or company who put far more store in making money than taking care of patients and (b) put too much pressure on consumers to make rash decisions on something that should be considered with utmost care, given the potential risks. Don't be rash!
So, what is it that's making waves in the cosmetic sector right now? It's regulation - it's going to be stricter and far more wide reaching.
Although cosmetic surgery generally isnEUR(TM)t undertaken due to a medical need, itEUR(TM)s hard to ignore the fact that it can still involve sensitive procedures that potentially put your health and life at risk if performed incorrectly (quite apart from the random element of chance that something will go wrong even when done by competent surgeons).
So why is it that so many people are taking it lightly? From two-for-one offers to lightning-quick decisions to do go ahead with cosmetic surgery, the seriousness of surgery does not seem to be taken with the seriousness it deserves.
Well, it seems that the cosmetic surgery industry tends towards overly aggressive forms of advertising, skimps on informed consent procedures and even gets sales advisers to talk to patients instead of the surgeons themselves, a public consultation has found.
Following the breast implant scandal last year, the 2-month enquiry has found a catalogue of malpractice within the sector, and plans are being made to stamp it out. With a publishing date of March 2013, the review should set out a stall for improving regulation, which should hopefully decrease the culture of impulse buying and increase the amount of good, sensible care available.
The shocking results have been the product of public consultation spanning 2 months, and will be informing a review of the sector with aims to address a wealth of issues. The infamous PIP breast implant furore was the initial spark for the investigation, but the consequences for the sector are expected to be far-reaching. It is expect that recommendations will suggest changes in regulating product safety, tighten the checks on surgeons having the correct qualifications, making the information and consent part of the process more thorough and rigorous, and making sure that patients are given the right level of care after any surgery.
Typically, things like "2-4-1" offers can be tempting but (a) are sometimes the sign of a poor surgery or company who put far more store in making money than taking care of patients and (b) put too much pressure on consumers to make rash decisions on something that should be considered with utmost care, given the potential risks. Don't be rash!
So, what is it that's making waves in the cosmetic sector right now? It's regulation - it's going to be stricter and far more wide reaching.
Although cosmetic surgery generally isnEUR(TM)t undertaken due to a medical need, itEUR(TM)s hard to ignore the fact that it can still involve sensitive procedures that potentially put your health and life at risk if performed incorrectly (quite apart from the random element of chance that something will go wrong even when done by competent surgeons).
So why is it that so many people are taking it lightly? From two-for-one offers to lightning-quick decisions to do go ahead with cosmetic surgery, the seriousness of surgery does not seem to be taken with the seriousness it deserves.
Well, it seems that the cosmetic surgery industry tends towards overly aggressive forms of advertising, skimps on informed consent procedures and even gets sales advisers to talk to patients instead of the surgeons themselves, a public consultation has found.
Following the breast implant scandal last year, the 2-month enquiry has found a catalogue of malpractice within the sector, and plans are being made to stamp it out. With a publishing date of March 2013, the review should set out a stall for improving regulation, which should hopefully decrease the culture of impulse buying and increase the amount of good, sensible care available.
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