Search engine positioning is based on numerous aspects and adding video to your site is one of the things that can help you with your ranking. You will also find that this is a thing that can be done rather easily and also something that can boost your search rankings in the search engines almost immediately. In addition you will also be contributing more content to your site, which of course Google loves. Everyone should have video on their website and you will discover how vital it can be by the end of this report.

One of the first things you are going to have to obtain is a video for your site. You may either generate your own video or just go to YouTube and locate a video in your niche. Needless to say your best bet is to generate your own video as you can make a unique video that people will remember. In the video you will just want to present folks a few recommendations about the niche or perhaps provide them with information that will be useful to them.

Content is one important thing that Google actually loves and this video is seen as content material for your web page. One thing it's also advisable to do with this video is to let YouTube to host it for you and add the video to your website using the YouTube embedded link, as this creates a link to YouTube on your site. Who you link to is significant to Google, and when you add the video like this, you will be generating a link to YouTube. Google will look at this link pointing to YouTube and wind up offering you a better position.

Also if your video is entertaining you will see that folks will end up placing a link on their web pages pointing to your website and telling individuals about the video on your website. This is usually what is known as a backlink, and the more backlinks you obtain to your website the better ranking you will end up getting.

Another way that Google decides how well to rank your website is by how long your site visitors stay on your website. So if you have a individual that comes to your web page and ends up leaving quickly, Google recognizes this and it will adversely impact your rankings. However, if people come to your site and spend time there watching your video, Google will also recognize that and reward your website with better rankings. Not to mention if you can keep these folks on your website, you will find that you will have a much better opportunity to sell one of your products or even get individuals to click on your pay per click ads.

You should understand that the reasons we have provided you with here ought to be more than enough of a reason for you to add video to your web page. Your video is one way for you to get your name out there and also to get your brand name out there. You can use a video camera or possibly a screen capture software program for creating these types of videos, just remember to be interesting.