SEO Tactics to Apply Now and for the Future
SEO or search engine optimization tactics are the best way to get free traffic to your website so you can make more money and earn more profit without having to pay for advertising. SEO is constantly changing as the search engines evolve to rid spammers and allow the best sites to get the most amount of traffic. Here are a few things to keep in mind so you can continue to get free traffic from the search engines.
When the search engines first came up, people were easily able to manipulate them to get the most amount of traffic simply by adding a good amount of keywords. The content on these websites didn't make much sense to the viewer because all that was there were keywords. The search engines weren't doing their job to bring their viewers the most relevant and helpful information on the internet, so they had to change their algorithms.
When they did, they decided that too many keywords would be considered spam and they quickly de-indexed the ones who had garbage all over their website. They figured that the amount of backlinks that the site was getting would instead be a more relevant factor in determining how quality their content was. Well this quickly back fired as webmasters learned tricks to pick up thousands of backlinks by using computers and computer codes to pick them up automatically.
So then they discounted the number of backlinks slightly to allow the quality of links that a site is getting instead. This made the search engines more viable and people were more opt to use them than they were in the past. And that is exactly what the search engines were attempting to do.
Today, the search engine algorithms continue to evolve so that is much harder for spammers to make money by using these black hat techniques. In order to succeed with SEO tactics today, you must use all white hat techniques to slowly move up the search engines. Yes they still do look for relevant keywords onsite and off, but they are looking for a more natural way of picking up backlinks and they love fresh, interesting, and unique content.
By adding unique content often, people on the internet will pass your links around to share with others through social internet networks. This is a more natural form of getting backlinks and this is what the search engines will reward you for.
So when you are promoting your website, try not to worry too much about picking up instant traffic and backlinks. Use a more slow and natural method and be sure to include your links in web 2.0 sites like Digg and StumbleUpon.
When the search engines first came up, people were easily able to manipulate them to get the most amount of traffic simply by adding a good amount of keywords. The content on these websites didn't make much sense to the viewer because all that was there were keywords. The search engines weren't doing their job to bring their viewers the most relevant and helpful information on the internet, so they had to change their algorithms.
When they did, they decided that too many keywords would be considered spam and they quickly de-indexed the ones who had garbage all over their website. They figured that the amount of backlinks that the site was getting would instead be a more relevant factor in determining how quality their content was. Well this quickly back fired as webmasters learned tricks to pick up thousands of backlinks by using computers and computer codes to pick them up automatically.
So then they discounted the number of backlinks slightly to allow the quality of links that a site is getting instead. This made the search engines more viable and people were more opt to use them than they were in the past. And that is exactly what the search engines were attempting to do.
Today, the search engine algorithms continue to evolve so that is much harder for spammers to make money by using these black hat techniques. In order to succeed with SEO tactics today, you must use all white hat techniques to slowly move up the search engines. Yes they still do look for relevant keywords onsite and off, but they are looking for a more natural way of picking up backlinks and they love fresh, interesting, and unique content.
By adding unique content often, people on the internet will pass your links around to share with others through social internet networks. This is a more natural form of getting backlinks and this is what the search engines will reward you for.
So when you are promoting your website, try not to worry too much about picking up instant traffic and backlinks. Use a more slow and natural method and be sure to include your links in web 2.0 sites like Digg and StumbleUpon.
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