How to Get Free Publicity by Starring in Your Own TV Show
Did you know that most towns require the cable company that serves them to provide a means for people to create their own TV shows? It's called Local Access or Public Access.
Usually the cable company operates a local TV production studio that members of the public can use to produce and air their own shows.
Generally, you must take a production course at the studio, but these are usually free or cost only a nominal amount.
In addition to being informative, they can be a lot of fun.
You get to operate the cameras, learn how to adjust the lights, put a microphone on people and adjust the sound levels and operate "the board," the big control panel that cuts back and forth between the three or four cameras that are typically used in shooting a studio TV show, and much more.
Not every person who takes the course will feel comfortable producing their own show, which takes a lot of work, but most people will volunteer to work on other people's shows operating the cameras and such.
The best way to get people to watch your show is to make it entertaining and/or informative.
And the best way to get free publicity from creating your own show is to have it relate in some way to what you do.
If you own a restaurant, you could produce and star in a cooking show.
If you own a health spa, you might create an exercise show.
Be creative and think of ways to make your show visually interesting.
Or you could do some kind of interview show.
Although these are less interesting visually, people will watch if the content is good.
Even if you interview other experts in your field you are perceived as being more of an expert because you run the show.
Another advantage of having your own show is that it gives you material to use to make your "reel," as it is called, You can use segments from your TV appearances to demonstrate how well you can perform in front of the camera.
Having a good real can help you to get on local network shows, such as newscasts.
You can also use your reel as part of your press kit.
If you are thinking of trying to get publicity through national talk shows, it is critical to show them a good reel in order to get them to book you.
Appearing in your own show is also great practice, especially if you have someone else interview you.
When you watch your show, it gives you valuable feedback on how you come across on camera.
It gives you the opportunity to adjust your style before trying to become a guest on other, larger shows, which will of course help you to get even more free publicity by appearing on them.
Usually the cable company operates a local TV production studio that members of the public can use to produce and air their own shows.
Generally, you must take a production course at the studio, but these are usually free or cost only a nominal amount.
In addition to being informative, they can be a lot of fun.
You get to operate the cameras, learn how to adjust the lights, put a microphone on people and adjust the sound levels and operate "the board," the big control panel that cuts back and forth between the three or four cameras that are typically used in shooting a studio TV show, and much more.
Not every person who takes the course will feel comfortable producing their own show, which takes a lot of work, but most people will volunteer to work on other people's shows operating the cameras and such.
The best way to get people to watch your show is to make it entertaining and/or informative.
And the best way to get free publicity from creating your own show is to have it relate in some way to what you do.
If you own a restaurant, you could produce and star in a cooking show.
If you own a health spa, you might create an exercise show.
Be creative and think of ways to make your show visually interesting.
Or you could do some kind of interview show.
Although these are less interesting visually, people will watch if the content is good.
Even if you interview other experts in your field you are perceived as being more of an expert because you run the show.
Another advantage of having your own show is that it gives you material to use to make your "reel," as it is called, You can use segments from your TV appearances to demonstrate how well you can perform in front of the camera.
Having a good real can help you to get on local network shows, such as newscasts.
You can also use your reel as part of your press kit.
If you are thinking of trying to get publicity through national talk shows, it is critical to show them a good reel in order to get them to book you.
Appearing in your own show is also great practice, especially if you have someone else interview you.
When you watch your show, it gives you valuable feedback on how you come across on camera.
It gives you the opportunity to adjust your style before trying to become a guest on other, larger shows, which will of course help you to get even more free publicity by appearing on them.
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