Three Practical Tips For Link Building In A Post-Panda World
It is easy to say that you should overhaul your link building strategy to make it compatible with Google's Panda and Penguin update. However, what exactly should you do to enhance the reputation and ranking of your website? What practical changes should you make to your strategy? Read ahead and find out how you can use innovative methods to enhance the efficiency of your link building process after Panda and Penguin.
Manual Approval For Links
Try to play it safe and avoid websites that do not have a manual approval process for links submissions. Do not link your website to other websites that allow such link building activities without manual approval. You may have a reputed website and may be sincere in your efforts to enhance the ranking of your website. Other service providers may be interested in increasing the number of back links without focusing on quality. If Google penalizes such back links, then your website will automatically be penalized for no fault of yours.
On the other hand, choosing a website that has a stringent approval process will ensure that links submitted by those interested in manipulating search engines will not be approved. The quality of links will remain high and you will enjoy a boost in your rankings. Finding such websites is not easy. Get used to the fact that link building after Panda and Penguin will not be easy. However, being sincere and disciplined will help you create a network of contacts that will be useful in creating back links for your website.
Whitepapers And Case Studies?
Consider moving beyond blogs and articles. Of course, the type of content you choose is irrelevant as long as quality is very high. A high-quality blog post is much better than an poor quality white paper. However, try to offer variety to your visitors. How about a small e-book that compiles useful information about your niche? How about inviting reputed guest bloggers to write on your blog? White papers, case studies will help you improve your image amongst web surfers.
This may not result in a drastic increase in the number of back links to your website. However, the relationship that you build will be useful in enhancing the reputation of your website. Not only will you enjoy long-term SEO benefits, you will also enjoy a significant increase in your website's brand equity.
Do Not Be Obsessed With Viral Content
Just as it is not advisable to game search engines, it is not advisable to game social media websites as well. To purposefully create content designed to go viral may not work. It is not possible to predict what your viewers want to see. Instead, focus on good quality content that is optimized for search engines and social media the sides. With a bit of luck and good timing, your content may go viral.
These practical tips will help you modify your link building strategy and enhance the efficacy of your approach. Do not relax. Try to find innovative methods and solutions that will help you improve the repetition of your website in the market. Be patient and consider working with experts who will make your job easier for best results.
Manual Approval For Links
Try to play it safe and avoid websites that do not have a manual approval process for links submissions. Do not link your website to other websites that allow such link building activities without manual approval. You may have a reputed website and may be sincere in your efforts to enhance the ranking of your website. Other service providers may be interested in increasing the number of back links without focusing on quality. If Google penalizes such back links, then your website will automatically be penalized for no fault of yours.
On the other hand, choosing a website that has a stringent approval process will ensure that links submitted by those interested in manipulating search engines will not be approved. The quality of links will remain high and you will enjoy a boost in your rankings. Finding such websites is not easy. Get used to the fact that link building after Panda and Penguin will not be easy. However, being sincere and disciplined will help you create a network of contacts that will be useful in creating back links for your website.
Whitepapers And Case Studies?
Consider moving beyond blogs and articles. Of course, the type of content you choose is irrelevant as long as quality is very high. A high-quality blog post is much better than an poor quality white paper. However, try to offer variety to your visitors. How about a small e-book that compiles useful information about your niche? How about inviting reputed guest bloggers to write on your blog? White papers, case studies will help you improve your image amongst web surfers.
This may not result in a drastic increase in the number of back links to your website. However, the relationship that you build will be useful in enhancing the reputation of your website. Not only will you enjoy long-term SEO benefits, you will also enjoy a significant increase in your website's brand equity.
Do Not Be Obsessed With Viral Content
Just as it is not advisable to game search engines, it is not advisable to game social media websites as well. To purposefully create content designed to go viral may not work. It is not possible to predict what your viewers want to see. Instead, focus on good quality content that is optimized for search engines and social media the sides. With a bit of luck and good timing, your content may go viral.
These practical tips will help you modify your link building strategy and enhance the efficacy of your approach. Do not relax. Try to find innovative methods and solutions that will help you improve the repetition of your website in the market. Be patient and consider working with experts who will make your job easier for best results.
Source...