When you are selling something on ClickBank as a merchant, you need to make sure your site looks very professional so you can stand out from the crowd.
One of the first things your prospects and any potential affiliates judge you on is the quality of your website.
Does it have powerful sales copy? Does the graphic work look professionally created? Will people feel good when they visit the site? Is it targeted towards selling your product and nothing else? You will have to provide an answer to these questions and many more before you even consider obtaining a fairly good response.
Considering that it is the impression that stays with people, you have to make sure that the first impression is really good.
People won't give your site a second thought if the design is very amateurish and looks as if your third grade child made it.
You need to prepare a powerful foundation if you want to grow your sales.
You also need to make sure that your sales page isn't linking to any other products and is focusing solely on one item.
Your aim here is drive in sales and not confuse your prospects.
So when someone arrives at your sales page they should have only two choices - either buy your product or leave.
Your conversions will drop if you find yourself marketing a number of different products on the same sales page.
Giving your prospects a choice is a good idea but not when it comes to your sale page.
When you look at all the successful products on ClickBank you'll notice that all of them have a dedicated sales page promoting one single product.
Your goal is to make the decision-making process easy for your audience by showing them why they should buy your product.
If you want to promote multiple products, then have multiple sales pages each promoting one product; it's just plain common sense.
Last but certainly not least, make sure people know just where to go to order your product.
If it doesn't stand out, people may get frustrated that they cannot find it and they'll quickly leave.
The order button you use should be enormous so that people know right away that that's what they're supposed to click on.
You might even put your order button all over your page so that people are never without a way to order no matter where they're at on your sales page.
Your sales will definitely go up because of it.
You can have your order links separating various portions of your ad copy.
Your prospects will then always thinking about your product and about buying it.
If you keep calling them to action, they'll be more likely to take action.
All in all, from the above article it becomes clear that making more ClickBank sales is all about ensuring that the smallest things are in place.
You shouldn't make the mistake of ignoring this advice if you want to see an increase in ClickBank sales.
Also, try to take note of all the little things that help you generate more sales and take more action in their direction.