Website

• Build a personal website to "sell yourself" to a client, company or school with dynamic visuals. Make the website a representative of who you are, what you stand for and what you are interested in. For example, if you are an athlete, make a page that visually communicates to viewers your passion for running, soccer or tennis. Instead of writing a block of text about your sports background, lay out the home-page with large, bold lettering that says "I am an Athlete" and shows a series of pictures of you playing a game or training for a competition. Style the website in a way that leads readers to see you are organized and driven for success.
  
  

Product Design

• An estimated 73 to 85 percent of purchase decisions are made at the checkout counter, and packaging is often the only factor that differentiates two competing products, according to a report on design by Vickie L. VanHurley, Ph.D., a packaging design director featured on DieLine. Create an original product line and a package design for the product. Come up with a name, logo and selling points for the product, such as a new soft-drink, a new kind of paperclip or the latest portable music device. The box design, font, letter size and wording on the package all make up the visual rhetoric. If you are creating a new soda can, for instance, come up with an original can design that uses the shape and size of the can to capitalize on keeping the brand name and/or logo visible at all times.
  
  

Political Poster

• Often political posters have few words, but a powerful image or images. Come up with a poster that clearly shows your stance on a subject through color, layout design, shapes and a limited amount of text. Use actual photographs from a war, for example, to communicate to others that you and others are aware of human rights abuses. You could also create a symbol for your cause, such as an open palm, a closed fist or an image of an Egyptian Horus-like all-seeing eye to communicate a message to viewers.
  
  

Advertisement for an Event

• Use a simple image of a product to make it appealing.Jupiterimages/Goodshoot/Getty Images
  
  Create an advertisement that intrigues passersby to stop and look closely at your message. If you are going to advertise a student art show at your university, for instance, try to make the visual stand on its own, with only a few words for the time and place of the show and the artists who will show their work. Keeping an audience curious, but not in the dark, is a careful balance in visual rhetoric. To advertise the opening of a local farmer's market, you might draw an attractive, shiny, large apple. You then have to think of how the placement of the apple on the document, and the text you put with the apple, will send a clear message to an audience about the farmer's market. You might write something as simple as "Bite This Apple. Local Farmer's Market Opens this Saturday. Downtown. 11am through 4pm. Locals and Non-Locals Welcome."