Social Network Marketing - Where Is It Going? One of the most effective and efficient ways to build a business online is by utilizing social networking.
Companies are recognizing the power of social media and branding themselves through networking.
Solavei, the first ever social commerce networking company, has a very unique business model based on customers sharing their FREE mobile service through social network marketing.
This makes sense as we are all connected through Facebook, Twitter, LinkedIn, YouTube, etc.
The Solavei "revolution" is poised to be the largest social networking company whose mission is to create one million thousandaires in 2013! Before jumping into this as a business strategy, here are a few things to keep in mind.
Check out your competition and follow people in your same line of business.
Spy on them if you like.
Do what they do.
Discover what they do that makes them successful.
You'll find that the most successful people are on social sites all of the time.
You have to be consistent in your presence.
Being on social sites every day is critical, engaging with your audience, and providing valuable content.
Social network marketing is a hands-on business strategy requiring time and effort.
It's not like having a stand alone website.
The word "social" means what it says.
When you make a decision to enter the world of social network marketing, you've got to build your on-line personality and develop relationships with your audience so you build up a level of trust.
Providing valuable content without constantly pitching your product or service will help.
Consider keeping your personal and business profiles separate.
You almost certainly already have a personal Facebook profile page that you visit all of the time to interact with your friends.
Create a separate fan page for your business.
A fan page gives you some very powerful tools to grow your business that your profile page doesn't have.
Video Social Network Marketing YouTube is an excellent way to build your business online.
YouTube gets billions of hits on videos each day, so consider adding it to your social network marketing strategy.
If you're camera shy, a good way to get over that is to just start creating videos.
You don't have to ever post them, just get used to being in front of the camera.
Watch your videos and identify ways to improve them.
When I started creating videos, I couldn't even get out one sentence without tripping over my words and saying "um" dozens of times.
But I just kept recording myself and eventually got over my fears.
Now I find it very easy to create videos.
By using video as a platform, you are emulating the old school way of marketing face-to-face, when people used to go out and do demonstrations at the mall, or have Mary Kay parties in their homes.
People need to know that you're a real person.
The key is the face to face part.
Folks learn to like you and then trust you.
Social Network Marketing = Attraction Marketing - Always show your face and make sure you are all smiles! Always be positive, energetic, enthusiastic and motivating! If people like what you write, like what you're saying, then they will naturally like you and want to know more about you.
Remember what your goal is - branding yourself, building relationships and generating quality leads for your business.
Social network marketing is the cornerstone of my Solavei business which is currently experiencing explosive growth.