Useful Tips On Video Marketing
When included in your marketing mix video marketing is an excellent way to promote a business online. No doubt when Google purchased You Tube a few years ago that was a sign that video was going to be huge.
A lot of businesses though have been slow to respond to the video marketing opportunities. Here are a few basic tips on video marketing if you have been thinking about marketing your business using video.
1. Rather keep your videos brief, as people do not want to watch a movie.
In a matter of a few minutes you can create informative, yet short and catchy videos.
2. Stay away from blatant advertising. Turning their videos into an advertisement about their company is a mistake many people make.
Rather target a specific topic and provide some useful information about it. By including your website URL at the bottom of every screenshot you can get plenty of good advertising.
3. Search engine optimization still applies. SEO should be implemented into your videos.
By implementing SEO you stand a much better chance of seeing your video rank on the search engine results when people are searching for a specific keyword phrase. One of the main benefits of video marketing is getting your videos ranked in the search engines.
4. Add your videos to your site. This is not difficult to do, simply copy the embed code from your video and post it on your blog.
This is a good way to market your company using a video. Whilst giving life to your blog it also helps enhance your own credibility online.
5. Submit your video. There is no point in making a video if you are not going to submit it online where people can find it.
There are online submission services you can use to reach multiple shared video sites. Another option is to manually submit your site to the most important places such as You Tube.
6. Convert your articles videos. If you are technically challenged you can take your existing articles and turn them into videos using an article converter.
A good example of this is Article Video Robot which enables you to create videos and submit them in a matter of minutes. You can use your prewritten articles and just paste them into their article converter.
Using their advanced editor you can make your video as fancy as you want it to be including adding graphics and voice to it. Then you can submit it to shared video sites with the click of a button.
The above are several useful tips on video marketing to keep in mind. Every Internet business owner should include video marketing in their marketing mix.
A lot of businesses though have been slow to respond to the video marketing opportunities. Here are a few basic tips on video marketing if you have been thinking about marketing your business using video.
1. Rather keep your videos brief, as people do not want to watch a movie.
In a matter of a few minutes you can create informative, yet short and catchy videos.
2. Stay away from blatant advertising. Turning their videos into an advertisement about their company is a mistake many people make.
Rather target a specific topic and provide some useful information about it. By including your website URL at the bottom of every screenshot you can get plenty of good advertising.
3. Search engine optimization still applies. SEO should be implemented into your videos.
By implementing SEO you stand a much better chance of seeing your video rank on the search engine results when people are searching for a specific keyword phrase. One of the main benefits of video marketing is getting your videos ranked in the search engines.
4. Add your videos to your site. This is not difficult to do, simply copy the embed code from your video and post it on your blog.
This is a good way to market your company using a video. Whilst giving life to your blog it also helps enhance your own credibility online.
5. Submit your video. There is no point in making a video if you are not going to submit it online where people can find it.
There are online submission services you can use to reach multiple shared video sites. Another option is to manually submit your site to the most important places such as You Tube.
6. Convert your articles videos. If you are technically challenged you can take your existing articles and turn them into videos using an article converter.
A good example of this is Article Video Robot which enables you to create videos and submit them in a matter of minutes. You can use your prewritten articles and just paste them into their article converter.
Using their advanced editor you can make your video as fancy as you want it to be including adding graphics and voice to it. Then you can submit it to shared video sites with the click of a button.
The above are several useful tips on video marketing to keep in mind. Every Internet business owner should include video marketing in their marketing mix.
Source...