Many home based business owners have turned to models that use marketing and training systems as a way to 'bribe' potential leads into becoming potential customers on the frontend.
These marketing and training systems are all amazing and they offer so much to the business owner and others looking to start or grow their own home business.
The leaders that emerge from these marketing systems will typically move on to create their own retail products that will further concrete themselves as leaders in their industry.
However, one huge mystery often remains.
This mystery that clouds the future vision of entrepreneurs who are learning and growing is how to create a profitable front end product if they're not yet at the level of comfort and knowledge of how our industry works.
Some of us may be afraid that if we aren't yet a recruiting 'big shot' then we wouldn't have the necessary understanding or knowledge of how to take this next step of our home business evolution.
Well, let me share a simple truth.
You don't have to be a big shot to create your first profitable products at all.
Only an understanding of what most network marketers and entrepreneurs that thrive off duplication need.
Their needs are basically three things and I'll share them with you now.
First they need to generate leads and a way to generate those leads.
Secondly, they need to make money to monetize their current efforts.
Running a home business isn't cheap and there are plenty of monthly reoccurring expenses that need to be taken care of.
And lastly, they need a way to recruit leads without rejection and the process needs to be automated.
I mentioned earlier that you don't have to be a 'big shot' but you do need some credibility in generating your own leads.
To do that, select a method of marketing and stick to it for a consistent amount of time and learn all that you can about that marketing method.
Then let's look at this fact.
People love free stuff and network marketers love leads.
When you put these two together they are like peas and carrots.
Continue to follow your marketing process and document the specifics of what you're doing and testing and processes.
Track your numbers, the leads you get and furthermore the prospects that become your customer first then onto joining your opportunity.
Create a FREE webinar with content involving what you did for the three months.
Set a date and have people sign up as willing participants eager to learn from your hard work.
Teach your class of eager entrepreneurs what you did and how you did it and your results during the webinar and record it from start to finish.
There you go, your first product is created.
During that process you also established yourself as an authority in your niche and those that were in on the webinar think you're pretty awesome.
Now, dust off your copywriting skills and create an amazing sales video to sell your product.
Give your product a name, "Super Recruiting and Marketing Blueprint".
Be sure to collect as many positive testimonials from those that were in the free webinar to use for building additional credibility.
Now start marketing and selling your new product and start working on your next product that teaches people how to create the product that you just created.
Once again do a free webinar on how to create a product about marketing for leads.
In this webinar, lead your audience through the steps of profiting by creating the content that their target market needs to be successful.
Then take your recorded product and create an irresistible sale video and now you have your second product created! Your sales funnel is selling your products automatically, you have credibility as someone that knows what they're doing, and your marketing is generating leads.
Start calling these leads and ask them how you can help them further and share as much as you can, be a servant leader and allow them to ask you what else you do and how you profit.
This leads to your option to introduce them to your back end opportunity, your actual network marketing business.
And there you go, you just recruited without rejection and you likely have a customer for life, and people that are learning from you.
Now what can you do? You got it, create a third webinar as a 'master's course' or something similar and take them through the entire process for free.
Create an amazing sales letter or video to promote it and sell it to make your fortune.
Now with three solid, quality, valuable products in your sales funnel, you set out to build the life of your dreams and you impact as many people as possible and live the life you were meant for.
Anyone can do this, you can do it!