Jeremy Lin becomes the spokesperson for Nike
Jeremy Lin who is an appealing Asian players as well as a famous new star in the NBA, is addressed as crazy Lin by us for his fantastic stadium performance, at the same time, his individual commercial value is increasing rapidly. It is estimated by Forbes magazine that at present, the market value of he has increased to around 14 million US dollars. Recently, Jordan, Peak, Li Ning, and other domestic enterprises have been trying to invite Lin to be a spokesman for them and a variety of endorsement news are seen frequently in the newspaper, however, Nike becomes the winner at last. It is reported that Nike has signed a contract with Jeremy successfully.
Because of all of his current game equipments sponsored by Nike, his fans can not wait to search out the same sports shoes as Lin's and with a hope that they are as good as Jeremy Lin when they wear this kind of shoes. In order to meet the needs of users and fans of he, as well as create opportunities for them to direct contact with their idol, the famous fashion sale site vipstore in china launches the special activities timely called Lin's choice and the panic buying Nike boutique basketball shoes in a limited period of time to meet different fans' desire of chasing stars, also you can enjoy fifty percent discount at most there. The person in charge of vipstore announced that they introduced this special activities not only to have the dream of Jeremy Lin's fans been fulfilled and expressed their support to him, but what was more, vipstore wished to encourage people to learn the spirit of struggling from Jeremy Lin, that was, it doesn't matter who are you, what is your hair and skin color, what you have encountered physical or any limit in the social life, as long as you do not give up yourself but exert yourself instead, seize the steering wheel of life to search for the suitable system, work hard and catch the opportunity, you will be another legend like Jeremy Lin one day.
E-commerce companies especially which provide luxury goods should learn his spirit of how to develop. From the end of 2011, luxury e-commerce has met some problems of development. However, looking at the big environment and the demand, luxury e-commerce has become an important channel for international brands to open the Chinese market. Ereli's research statistics shows us that China's total sales of luxury goods online in 2011 surpasses 10 billion Yuan first which increases of 68.8% over 2010 and will grow at the rate of 30% in the next few years to reach37.24 billion Yuan till 2015. We should not underestimate the future development of luxury E-commerce companies.
China communicates and cooperates with more and more countries in the culture and economic area, people has a deeper understanding of what is luxury brands by the reports and introduction from varies media and pays no attention on cheap price but its style and quality.
Because of all of his current game equipments sponsored by Nike, his fans can not wait to search out the same sports shoes as Lin's and with a hope that they are as good as Jeremy Lin when they wear this kind of shoes. In order to meet the needs of users and fans of he, as well as create opportunities for them to direct contact with their idol, the famous fashion sale site vipstore in china launches the special activities timely called Lin's choice and the panic buying Nike boutique basketball shoes in a limited period of time to meet different fans' desire of chasing stars, also you can enjoy fifty percent discount at most there. The person in charge of vipstore announced that they introduced this special activities not only to have the dream of Jeremy Lin's fans been fulfilled and expressed their support to him, but what was more, vipstore wished to encourage people to learn the spirit of struggling from Jeremy Lin, that was, it doesn't matter who are you, what is your hair and skin color, what you have encountered physical or any limit in the social life, as long as you do not give up yourself but exert yourself instead, seize the steering wheel of life to search for the suitable system, work hard and catch the opportunity, you will be another legend like Jeremy Lin one day.
E-commerce companies especially which provide luxury goods should learn his spirit of how to develop. From the end of 2011, luxury e-commerce has met some problems of development. However, looking at the big environment and the demand, luxury e-commerce has become an important channel for international brands to open the Chinese market. Ereli's research statistics shows us that China's total sales of luxury goods online in 2011 surpasses 10 billion Yuan first which increases of 68.8% over 2010 and will grow at the rate of 30% in the next few years to reach37.24 billion Yuan till 2015. We should not underestimate the future development of luxury E-commerce companies.
China communicates and cooperates with more and more countries in the culture and economic area, people has a deeper understanding of what is luxury brands by the reports and introduction from varies media and pays no attention on cheap price but its style and quality.
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