The Nectar Loyalty Program
The Nectar loyalty program is the most commonly used loyalty scheme in the UK. The major appeal of Nectar is the sheer number of places where nectar points can be accumulated or redeemed.
The first two merchants where you could accumulate Nectar points were Sainsbury's supermarket and BP filling stations. However there are many more than just these two (far more in fact!). People incorrectly assume that because these merchants were the first ones to take on board the Nectar loyalty program they are the only ones you can accumulate or spend points at - this couldn't be further from the truth - you can accumulate Nectar points for virtually anything from days out and car hire to restaurants and mobile phones. The Nectar website has a list of over 500 merchants where you can accumulate points. If you are looking for a list of the places you can collect points at a good place to look is in the Nectar eStore, which lists many of these merchants you can shop online with. This includes some of the most popular online retailers such as Amazon and eBay. The great thing about this is that most people will be shopping there anyway, so you might as well start to accumulate points for your spending because you're spending anyway!
It's important to remember that you can also redeem Nectar points at a lot more places than BP and Sainsbury's. Other merchants include travel companies, transport, magazines, clothing and more - but do be sure to check the rate you get because some merchants are more generous than others.
You can join the Nectar loyalty program in-store by picking up the relevant paperwork at BP petrol pumps, Sainsbury's and Homebase. Alternatively you can apply to join the program online via the Nectar website. The Nectar loyalty program is designed to encourage repeat custom. It also helps Nectar and associates build up a database of information and through customer profiling. Customer profiling is a valuable exercise for companies to undertake because it helps them study things like shopping trends and leads to more effective marketing and sales activity. In the modern age of fierce competition anything which helps retailers gain an edge is of paramount importance, which explains why the Nectar loyalty program is so successful and the most commonly accepted scheme of its' type in the UK. Other popular schemes may include Tesco's Clubcard and Airmiles.
Look out for websites which provide news and advice on boosting your Nectar Points [http://www.loyalty-program.co.uk/nectar] for tips on getting the most out of this loyalty program.
The first two merchants where you could accumulate Nectar points were Sainsbury's supermarket and BP filling stations. However there are many more than just these two (far more in fact!). People incorrectly assume that because these merchants were the first ones to take on board the Nectar loyalty program they are the only ones you can accumulate or spend points at - this couldn't be further from the truth - you can accumulate Nectar points for virtually anything from days out and car hire to restaurants and mobile phones. The Nectar website has a list of over 500 merchants where you can accumulate points. If you are looking for a list of the places you can collect points at a good place to look is in the Nectar eStore, which lists many of these merchants you can shop online with. This includes some of the most popular online retailers such as Amazon and eBay. The great thing about this is that most people will be shopping there anyway, so you might as well start to accumulate points for your spending because you're spending anyway!
It's important to remember that you can also redeem Nectar points at a lot more places than BP and Sainsbury's. Other merchants include travel companies, transport, magazines, clothing and more - but do be sure to check the rate you get because some merchants are more generous than others.
You can join the Nectar loyalty program in-store by picking up the relevant paperwork at BP petrol pumps, Sainsbury's and Homebase. Alternatively you can apply to join the program online via the Nectar website. The Nectar loyalty program is designed to encourage repeat custom. It also helps Nectar and associates build up a database of information and through customer profiling. Customer profiling is a valuable exercise for companies to undertake because it helps them study things like shopping trends and leads to more effective marketing and sales activity. In the modern age of fierce competition anything which helps retailers gain an edge is of paramount importance, which explains why the Nectar loyalty program is so successful and the most commonly accepted scheme of its' type in the UK. Other popular schemes may include Tesco's Clubcard and Airmiles.
Look out for websites which provide news and advice on boosting your Nectar Points [http://www.loyalty-program.co.uk/nectar] for tips on getting the most out of this loyalty program.
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