5 Ways to Use Facebook for Charities
Facebook is an amazing tool that has many added features that can benefit charities in numerous ways.
In the beginning, Facebook was used primarily to connect with friends and family members.
It has since become a vital free marketing tool.
Charities around the globe are now tapping into Facebook's powerful form of advertising.
The "human network" factor associated with marketing has never been more important.
This is welcome news for charities who have incidentally been using this type of "human network" form of advertising since the middle ages.
Charities can now reach a global audience on Facebook to help support their causes.
Exactly how can charities benefit from the human networking power of Facebook? The most important answer is to create a Facebook fan page and harness the power of this human networking.
That in itself is a huge benefit, however there are other equally important hidden benefits in doing so.
Let us take a look at 5 other ways to use Facebook for your charities:
The trick is learning how to combine old age fund raising tactics with new aged technology.
The best way to do this? The old fashioned way of course- trial and error.
In the beginning, Facebook was used primarily to connect with friends and family members.
It has since become a vital free marketing tool.
Charities around the globe are now tapping into Facebook's powerful form of advertising.
The "human network" factor associated with marketing has never been more important.
This is welcome news for charities who have incidentally been using this type of "human network" form of advertising since the middle ages.
Charities can now reach a global audience on Facebook to help support their causes.
Exactly how can charities benefit from the human networking power of Facebook? The most important answer is to create a Facebook fan page and harness the power of this human networking.
That in itself is a huge benefit, however there are other equally important hidden benefits in doing so.
Let us take a look at 5 other ways to use Facebook for your charities:
- Facebook Event calendar.
Facebook comes with an event calendar.
It allows you to send invitations to charity and fund raising events to all of your Facebook friends and contacts in a matter of seconds.
Moreover, this event calendar automatically sends reminders to them.
It comes complete with a poll indicating who intends to attend the event.
This is a useful tool in two ways; it allows you to judge the popularity of your event and will encourage others to attend if they see that it is a popular event. - Contests and promotions.
There are several tools and applications on Facebook that allow you to create fun and exciting online contests and promotions to promote client participation.
It can be used as a great lead into a fund raising campaign. - Facebook store, need I say more? There are applications that allows you to create or integrate a complete online website or store into Facebook.
It will allow you to sell your charities promotional items direct on Facebook.
Even way more cool, you can use it to accept online donations through various software. - RSS Feeds.
You can feed content from other media sources directly into your Facebook fan page.
This will give your clients instant access to information, videos and events related to your charity. - Paid Advertising.
Facebook allows you to create paid advertisement that are spread throughout the entire Facebook platform.
You can always be resourceful and have one of your benefactors sponsor these advertisements for you.
The trick is learning how to combine old age fund raising tactics with new aged technology.
The best way to do this? The old fashioned way of course- trial and error.
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