Is This a Valid Coupon for Free Doritos?

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Description: Viral coupon
Circulating since: April 2010
Status: Counterfeit

Analysis: According to Doritos manufacturer Frito-Lay, the above coupon is counterfeit and consumers should not attempt to redeem it. A notice on the website of the Coupon Information Corporation offered a $2,500 reward for information leading to the prosecution of whoever created the bogus offer.

Full statement from Frito-Lay:

The $5 Doritos coupon that is being spread throughout the internet is counterfeit. It was not created, authorized or distributed by Frito-Lay. We are taking steps to notify our retail customers about the fraudulent coupon and to identify its source. You should not knowingly use a counterfeit coupon. We sincerely apologize for the disappointment and confusion this has caused. Please watch for valid coupons and sales in stores, magazines, Sunday newspaper ads, and on our official websites.

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Sources and further reading:
Money Matters: Coupon Fraud
KELO-TV News, 21 April 2010
Frito-Lay: Most Commonly Asked Questions
Frito-Lay website, 2010


Last updated 05/14/10

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