A Few Signs That Your Website Needs A Makeover
Here are a few red flags which may mean that you need to reassess your website functionality.
Your website is slow
Your website features brightly coloured photography and high-end visual effects but visitors can have a four-course meal while waiting for them to upload. If all images come in the bmp format it might take them ages to upload and even a high speed Internet connection might not help. Instruct your website designers to switch to other image formats or just get rid of unnecessary effects. You don't need to overuse special effects; at least if your business is not connected with them. Be precise and to the point – images should support the information provided but not replace it.
Your website is hard to navigate
Your website is stuffed with valuable information but your hit counter shows that the last visit was ages ago. If you are wondering why, imagine yourself a casual browser who is redirected to your website. You might see that it's not that easy to access all that valuable information as your website lacks a clear logical structure. Instruct your website designers to organise the information in a way which makes sense to casual visitors: it should be arranged in sections and subsections, each clearly road-mapped; there should be enough internal links and all of them should be clickable. You don't expect potential customers to use GPS to find the necessary information on your website, do you?
Your website is unreadable
You may argue that website design has nothing to do with your website content but actually it is. Reputable web design agencies work with your website at each stage including writing the text. For this purpose they cooperate with professional copywriters who help website designers complete their job. Don't try to do this work yourself if you are not a copywriter – badly written text can be a complete turnoff for visitors.
Your website is not supported by some browsers
There are lots of Internet browsers so make sure your website looks great in all of them. If your web designer starts persuading you that no one uses this browser, it's high time to change the web designer because you can't change your customers' browsers. A well-designed website should look equally good whatever browsers or screen resolutions potential customers have.
Your website is hidden away off the beaten track
If you've already reached page 30 of search results but your website isn't there, you can't expect an increase in the number of visitors. Internet users are not likely to go further than the second page of matches so professional web designersconstantly update websites to make them climb up the ratings. Make sure that your website design doesn't date back to the first days of computer technologies as high competition on the Internet leaves no space in the sun for outdated tricks. Don't forget that even the latest technologies get innovated in a very short period of time so your website should be fresh, engaging and up-to-date if you want it to ride high in the search engine listings.
These are a few signs that your website urgently needs a makeover. Don't wait till it gets lost in the nowhere of the Internet; outsource from professional website designers to get it updated.
Your website is slow
Your website features brightly coloured photography and high-end visual effects but visitors can have a four-course meal while waiting for them to upload. If all images come in the bmp format it might take them ages to upload and even a high speed Internet connection might not help. Instruct your website designers to switch to other image formats or just get rid of unnecessary effects. You don't need to overuse special effects; at least if your business is not connected with them. Be precise and to the point – images should support the information provided but not replace it.
Your website is hard to navigate
Your website is stuffed with valuable information but your hit counter shows that the last visit was ages ago. If you are wondering why, imagine yourself a casual browser who is redirected to your website. You might see that it's not that easy to access all that valuable information as your website lacks a clear logical structure. Instruct your website designers to organise the information in a way which makes sense to casual visitors: it should be arranged in sections and subsections, each clearly road-mapped; there should be enough internal links and all of them should be clickable. You don't expect potential customers to use GPS to find the necessary information on your website, do you?
Your website is unreadable
You may argue that website design has nothing to do with your website content but actually it is. Reputable web design agencies work with your website at each stage including writing the text. For this purpose they cooperate with professional copywriters who help website designers complete their job. Don't try to do this work yourself if you are not a copywriter – badly written text can be a complete turnoff for visitors.
Your website is not supported by some browsers
There are lots of Internet browsers so make sure your website looks great in all of them. If your web designer starts persuading you that no one uses this browser, it's high time to change the web designer because you can't change your customers' browsers. A well-designed website should look equally good whatever browsers or screen resolutions potential customers have.
Your website is hidden away off the beaten track
If you've already reached page 30 of search results but your website isn't there, you can't expect an increase in the number of visitors. Internet users are not likely to go further than the second page of matches so professional web designersconstantly update websites to make them climb up the ratings. Make sure that your website design doesn't date back to the first days of computer technologies as high competition on the Internet leaves no space in the sun for outdated tricks. Don't forget that even the latest technologies get innovated in a very short period of time so your website should be fresh, engaging and up-to-date if you want it to ride high in the search engine listings.
These are a few signs that your website urgently needs a makeover. Don't wait till it gets lost in the nowhere of the Internet; outsource from professional website designers to get it updated.
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