Share Button in HTML

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    Importance

    • Alexa, a service that ranks all of the websites in the world, lists social networking sites Google (Google+), Facebook, YouTube and Twitter as four of the top 10 most visited, as of October 2011. Social networking is a popular way for people to not only express themselves but share information. If someone reads a story or watches a video that they find interesting, chances are they will push it to their social contacts. That content, in turn, could be viewed and re-shared many times over. No longer do websites need to rely on search engines as the only way to attract new viewers.

    Buttons

    • A number of Web services provide developers and designers quick access to creating share buttons for their websites. As of October 2011, two of the more popular ones include ShareThis and AddThis. Both share button providers give visitors the option to choose the design of their button before passing along the related HTML and JavaScript code. That code then gets copied and pasted into the HTML on your Web pages.

    How It Works

    • When a visitor to your website clicks the share button, they're provided with a number of social site options. They then have to choose which social site they want to share your content on. When that is decided, the content is then pasted on their wall or sent out as a link to every one of their connections.

    Location

    • It's often said in real estate that location is everything. The same could be said for your social share button. The button needs to be housed at a spot on your Web pages that catches a viewer's attention and provides them easy access to push it to all of their followers. Two spots that catch a viewer's attention most: left and above the fold. Since many people read left to right, the left immediately draws eyes. Above the fold means any part of the screen that appears upon page load and doesn't require scrolling to view.

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