You're a small business just getting started and you want a website that allows visitors to learn more about your company and perhaps even order your product or service online. But after you checked out the cost, you're considering either doing the work in-house or hiring your best friend's nephew, a high school student who creates websites for some extra money. If your company wants to end up with an exciting website that generates lots of positive interest, avoid the nephew and forget about asking your employees to do the work. And don't attempt to do it yourself; it will only end badly. The fact is, a really great online presence relies on key elements that you can only get from experienced web design services.

They Have The Time And Resources You Don't

If you've appointed someone in-house to be your web designer, chances are they will end up putting lots of other projects on the back burner, or they may take months to design even a rudimentary site for your company because they already have a full workload. When you hire professional web design services, however, you will get their undivided attention. They will also have impressive resources that aren't available to you. If you want cutting-edge technology and superior graphics, you'll need to pay the cost. Fortunately, the tech and graphics will quickly pay for themselves when your new website generates tons of interest. You also won't lose countless man hours from employees who are trying to slog through the company website design.

The Designers Don't Have A Learning Curve

Do you have self-taught Internet gurus on staff? Are you considering asking them to create a new company site? Chances are your self-proclaimed guru will continually be double-checking his code, looking up tips for creating proper links and generally trying to learn on the fly, slowing down the actual creative process considerably. Professional web design services include trained experts, so there's no learning curve regardless of what elements you want.

Quality Web Design Services Don't Use Templates

Most people who try to set up their own company website end up purchasing a template they can easily use to create their pages, but these always end up looking like cookie cutter pages that don't stand out from the crowd and won't generate interest. Professionals, on the other hand, will start from scratch and build a site that won't look like anything else on the market, helping your company stand out even in a crowd. You'll pay more for an original, but they are always worth more than pale copies!

They Understand Internet Marketing

Firms offering web design services understand more than how to create a great webpage. They can tie your new site to a variety of social media formats such as Facebook, Twitter, Four Square and others so that you have full coverage across various mediums. Professional designers have spent years learning what Internet visitors like and don't like. They know that some of the bells and whistles, including glittery text and flash advertising, aren't appropriate in many situations and will offer you attractive alternatives that will appeal to your target demographic.

They Can Optimize Your Website And Drive It Up In The Rankings

Even if you have pages full of interesting information, gorgeous graphics and lots of links to and from your homepage, you could languish several pages back in the major search engines if your content isn't optimized. Search Engine Optimization is a complex process for fine-tuning your blog posts, articles and page content so that it will appeal to both readers and search engines. It's a delicate balancing act even for seasoned writers, but web design services include access to the best writers in the business.

Do you want a website that's simply an online presence or do you want an incredible site that captures your company's image, generates leads, inspires confidence and encourages sales? If you're looking for the latter, it's time to start shopping for professional web design services.