Online Business Ideas - Relationship Marketing

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Successful online businesses are built from successful relationships.
The foundation of online marketing is building relationships with others whom you can share valuable products, services, and information.
It is through these relationships that your online business will succeed by sales of products and services.
With the introduction of Web 2.
0 and the growth and popularity of social media sites, people are coming together online more than ever.
Websites that provide helpful information, products and services are invaluable.
With the right social media strategy, expect success in your online endeavors.
So how do you integrate into the social media world with your online business? Here are some of the most popular social media sites that millions of people from around the world visit every day: Get Friendly with Facebook Facebook has over 300 million active users.
With at least half of all active users logging on Facebook on any given day, that's a lot of worldwide contacts at your hands.
Facebook has become one of the most popular social media website due to the ease of use and privacy and security functions.
Creating an account is free.
All you have to do is register and write up a profile.
Their new user sign up system has a wizard built in to help guide you along and make a great looking profile.
You can add pictures and videos to your profile and create links to your website as well.
You will need to choose whether to sign up as an individual or as a business.
As an individual you collect "friends," while as a business you acquire "fans.
" With either account, you can find other people to follow your online marketing effort as friends or fans by asking for them to join your account.
Currently, there is a limit to the number of friends you can acquire.
Friends are limited to 5000 while there is no limit on the number of fans you can have.
Facebook allows you to make as many status updates as you like.
Examples of your updates might be a sentence or two about a particular topic and a reference link.
You can also provide links to your website on your profile and through updates.
The security features allow you to choose whether you want everyone to view your profile account or just friends.
As an online marketer, you may want to allow all Facebook users to see your account and obtain more information about you.
With a continually growing demographic from younger users to older users over 35, you have the potential to acquire a large following of great leads and contacts.
Find Your Following on Twitter Twitter is becoming one of the most important social media platforms on the internet.
Similar to Facebook, you can create a free account profile and acquire "followers," as well as follow others.
Twitter is guarded about their user stats, but as of early 2009, Twitter had a posted statistic of over 7 million users.
However, that number grew dramatically throughout 2009 as famous celebrities endorsed Twitter and encouraged fans to sign on and sign up.
Twitter is useful for short bursts of updated information.
Your account profile is short, allowing you a few words to describe your business and provide a link to your website.
As a Twitter member, you can acquire followers and try to get others to follow you.
By having a large following, you can provide them with useful information in brief updates of 140 characters max.
With Twitter, your business can stay connected with your network, customers, and other contacts.
Use it to build relationships and gather interest in your online business.
Show Your Face on YouTube Nothing makes a bigger impact on your potential leads and customers than personal interaction.
With YouTube, you have one of the most powerful marketing platforms available on the internet.
Tapping into 150 million viewers and growing, your YouTube presence has the potential to reach thousands, even hundreds of thousands of viewers.
To make the best use of YouTube, start producing short videos of yourself talking about important topics that pertain to your online business.
You can do it alone with a camcorder and tripod, or have a videographer help you.
Find or create a neutral or pleasant background that is not too distracting.
Sitting in front of your messy kitchen is not likely to gain you any credibility.
Be professional.
A professional and confident appearance and attitude will go a long way in getting more viewers.
Embed your YouTube videos on your website or in new posts to your blog.
Encourage people to view it and share with others.
If you are using WordPress, you can use a free plugin called Viper's Video Quicktag.
This plugin allows you to to easily add videos from various video sites to your blog post.
Build Your Business by Blogging Blogs are very popular and a convenient way to engage visitors and share information on your products or services.
You can start a blog for free on sites such as Blogger or WordPress or even buy up a dedicated domain name on WordPress or Typepad.
Your blog is a great place to write articles and provide great content that generates leads.
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