Generating Fixed Index Annuity Leads

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by Dan Vinal [http://www1.webprez.com/dan-vinal/]

Here's an idea for generating fixed index annuity leads, based on the psychology of consumer ignorance and apprehension.

Take out a small add in your local newspaper (or mail out a postcard or personal letter) with the following headline and information:

Did You Double Your Money Over the Last 10 Years?

The compound annual growth rate or annualized return for the S&P 500 Stock Index over the ten year period from 1999 to 2009 - was a negative -1.47%.

Which means that $10,000 invested on the first day of 1999 would be worth only $8,600 on the first day of 2009.

That's because in 4 of those 10 years, the S&P index lost value:

losing -09.11% in 2000

losing -11.98% in 2001

losing -22.27% in 2002

losing -37.22% in 2008

However, if you had eliminated those losses, and your money had simply earned nothing (zero) during those four years - your annualized rate of return would have been better than 7% (instead of -1.47%) and your money would have doubled over that same 10 year period (instead of losing 14% of it's original value).

If you'd lke to learn how YOU could have protected your money from stock market losses, call John Smith at 555.555.5555.

This type of direct, specific and factual information has been proven to pique the interest of the target market for fixed index annuities.

To learn how WebPrez videos can help you generate fixed index annuity leads, and present the benefits and advantages of various fixed annuity concepts - Click Here

WebPrez videos have been composed and produced using more than 40 scientifically proven communication techniques to increase viewer comprehension by as much as 400%, which makes them the fastest, easiest way to introduce the concepts that "sell" insurance or annuities.

These videos clearly explain to your clients and prospects that THEY have a problem and that YOU have the solution, which is the most direct and effective way to begin the sales process, and establish a compelling reason for making a decision.
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