The vast majority of people who go into network marketing only do one thing.
They concentrate all of their efforts on promoting the opportunity into which they have bought.
They sell the product, and they try to entice other people to come into the business as partners.
Little do they realize that to achieve business success there is so much more that they could be doing.
A truly skilled marketer will run his business in the same way that successful large businesses are run in the real world.
That successful marketer will seek to create a database of prospects that he can market to from that point onward.
This marketing will not just consist of selling the primary product or business.
The skilled marketer will position himself as the expert.
He will know that even people who are not interested in his primary business may still respect his marketing knowledge and want to bring that into their own business.
This gives him the opportunity to sell them information products which may have been created by himself, but which might also be products he is setting as an affiliate on which he is paid a commission.
Smart marketers are following this model because it gives them business security.
It means that they are gaining income from multiple sources, so should the primary business fail, they have plenty of other income streams to keep them afloat while they seek another primary business.
Going beyond your network marketing business to create these multiple streams will give you added security, and take your business to a new level.