How LinkedIn and Social Marketing Can Help You and Your Business
One purpose of the site is to allow registered users to maintain a list of contact details of people with whom they have some level of relationship, called Connections. Users can invite anyone to become a connection. Connections can be used in a number of ways:
It can then be used to find jobs, people and business opportunities recommended by someone in one's contact network.
Employers can list jobs and search for potential candidates.
Job seekers can review the profile of hiring managers and discover which of their existing contacts can introduce them.
Users can post their own photos and view photos of others to aid in identification.
Users can now follow different companies and can get notification about the new joining and offers available.
Users can save (i.e. bookmark) jobs which they would like to apply for.
The following are the most essential features of LinkedIn that a starter can use:
1. Establish a professional profile
It gives you the keys to controlling your online identity. You never know what may come up. LinkedIn profiles rise to the top of search results, letting you control the first impression people get when searching for you online. Try searching for Get Ahead and you'll notice that it ranks higher since it used LinkedIn
2. Stay in touch with colleagues and friends
In today's professional world, people change jobs and locations constantly. By connecting on LinkedIn, your address book will never go out of date. Your contacts update their profiles, keeping you current with their latest jobs, projects and contact info. You'll stay in closer contact with great tools to communicate and collaborate.
3. Find experts and ideas
Sometimes your immediate circle can't resolve a unique business challenge. Tools like Answers and Groups let you locate and interact with experts through trusted introductions. LinkedIn Search lets you explore the broader network by name, title, company, location, and other keywords to help you find the knowledge you're looking for. Experts in the field of property and stock market investments like Get Ahead, can be contacted using this social network.
4. Explore opportunities
Whether you're looking for a career opportunity, winning new clients or building your professional reputation, LinkedIn connects you to jobs, sales leads and ideal business partners. It is the place to turn for new opportunities.