Deliver Breakthrough Innovations With Idea Management Software

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Todays business environment is marked by demanding customers and intense market competition. In such a scenario, innovation is one of the best means to attain competitive advantage. However, innovation is not just about creating new products. It means reinventing, restructuring and reengineering business processes, workflow management and products. Innovation also means discovering and creating not just new market trends, but also completely new markets where unaddressed and unfulfilled needs might be present.

Untapped markets, ideas, customers are something that is ever present. Hence, the need of the hour is to find the right idea and introduce it at the right time that too in the right market. In short, enterprises need to know the pulse of their present as well as future employees and customers.

That was what Xerox did when Procter & Gamble collaborated with it to make its document output process more efficient. Xerox documented, measured and tracked P&Gs end user processes and discovered a new process to enhance productivity, reduce waste and generate savings. From 45,000 copiers, printers, scanners and fax machines in 200 facilities world wide with each device being shared by only four employees, Xerox was able to slim P&Gs print and copy fleet to 10,000 with on average, 14.3 employees using each device. Thus, the collaboration between P&G and Xerox benefitted P&G substantially as it has been able to reduce printing costs by 21 percent, paper consumption by 30 percent and energy costs by 30 percent. Moreover, today P&G print eight million fewer pages and its employees print emails, presentations and other business documents directly from their Smartphones.

Xeroxs achievement is something that every enterprise can easily attain. What is required is an idea management solutions that offers a complete set of features for managing, screening and even implementing viable ideas. Here is a look at some of the benefits of idea management software.

* New competitive products and services

* Process improvements

* Improved collaboration and decision making across teams

* Competitive advantage

* Identify hidden talent and new areas of growth

* Enhanced Brand Value and Brand Loyalty

Thus, an idea management tool gives enterprises the right platform where they can bring all concerned parties together and encourage them to collectively look for a solution that is acceptable to all. They can easily turn an ideation platform into crowdsourcing software that allows better transparency, viable solution and faster updates. Idea management software allows increased interaction resulting in a collective pool of smart brains, which thus allows delivering breakthrough innovations.
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