Apple Inc has been dictated by a platform company by analysts at Morgan Stanley

Analysts have come up with a new study which says that Apple Inc is not only a company, but it is a platform company which caters to many different kinds of customers. According to popular believe, it has been made evident that the company is mainly seen to be increasing sales through the products that it manufactures. If looked at the sales of the iPhone, which is the company's most sought after product, it has been recorded that it has proved to be one of the products that is at the top most level according to users choice.

Recent Apple news discloses that the earnings per quarter of the company for the first quarter of 2015 consist of 69% of sales from the sales of iPhones. The Californian company is one of those firms that expects most of its revenue generation to come from the sales of products rather than services which is why the company is seen to be working at a price to earnings ratio which is lesser than the P/E of other giants in the industry like Google and Microsoft as these companies depend more on the sales of services than their products.

According to recent data release, it was disclosed that due to the sudden increase in share price, the iPhone 6 makers have finally managed to match the P/E of one its rival companies like Microsoft Corporation whereas the price to earnings ratio of Google is still quite unreachable for the company.

Even though Apple is currently not taken as a platform company, analysts at Morgan Stanley believe that soon will come a time when the tech company will be recognized a platform company instead of a product company.

Analysts from the same company have gone so far as to say that in a period of twelve months only, the company will turn out to a platform company, a process during which the company's revenue will increase by a huge amount.  One more prediction that has been made by the equity firm's analysts is that the company's stock will go up to a positive $160. As for the current Apple stock quote, the share price of the company stands at $125.90.

Katy Huberty, who is a well reputed analyst of Morgan Stanley, announced in a recent research note that the rumors that say that Apple Inc is working towards producing a television service is soon going to turn out to be true. Huberty is also of the opinion that for the company to launch such a thing, the perfect time is now when majority of the customers are planning to discontinue their cable usage as most of the things shown on cable is also available online.