Ten reasons why your dental practice needs a professional Dental Blog.
1.
Dental Blogs are great for SEO

• Blog posts rank higher than similar content on your website.
  
• Want to be found for porcelain veneers in your city? You can fill your blog with multiple posts on porcelain veneers optimized with appropriate keywords, so when patients are looking through dentist websites and search for "porcelain veneers," your site will be among the first links.
  

2.
Dental newsletters are OUT, Blogging is IN

• Instead of spending thousands of dollars each year on marketing campaigns like printed and mailed newsletters...
  save money, time and trees.
  

3.
Links and Tags help Web Ranking

• Links and tags are important to include in your blog posts because search engine "spiders" look for these in order to determine your website rank.
  The more relevant you are to keyword searches, the higher your rank.
  

4.
Builds Community

• Dental Marketing blogs provide your practice with a chance to share your expertise and knowledge with a larger audience.
  It's an opportunity to connect with a wider audience and build a community, thus growing your practice.
  

5.
Fuels your social networking

• We know you're busy working with patients, so it's natural for your Facebook, Twitter, LinkedIn to go idle.
  Not to worry! We'll integrate your blog feed to your social networking sites so content will regularly update on all of your social channels.
  

6.
Professional Appearance is Attractive

• Hosting your own blog gives your blog a professional appearance because you can use your own domain name.
  Unlike many professional services that offer free dentist website templates, we work with you and listen to your overall vision.
  We believe that your site should be more than just generic dentist website templates...
  it should characterize your practice and actively convert leads to quality patients.
  

7.
Economical to maintain a blog

• Once a professional blog is created you can login to the user-friendly dashboard and write your content, manage your categories and comments unlike your dental website.
  

8.
Builds a powerful brand

• At this time, the ultimate end result is that, you've build a strong online brand through your blog.
  

9.
Blogs allow readers to subscribe

• Readers are one of the most valuable things a blog can have.
  New Patients can subscribe to your blog and what you write so it can be delivered to their email inbox each time you publish something new.
  

10.
You gain credibility

• People trust you - the world believes in experts, when you are considered as an authority people believe in what you say, they anxiously wait for your next blog post and your advice is valuable for your target audience.
  

What do you blog about?

• Answers to questions patients frequently ask
• Blog weekly (if possible) on latest dental news, services, technology, or equipment
• Patient profiles (photos or videos)
• Local/office events
• Expand keyword list to other services and terms
• Mention surrounding cities where patients live
• Include links between your website and blog
• Get involved with blog commenting, and include back-links