In the network marketing world there are two types of MLM prospects.
The first being current network marketers.
The next are the people actually looking to find a home based business through network marketing.
As of right now the Internet is on fire, what that means is that any fresh network marketing prospect you run into is hungry, and wants their piece of the pie.
So a little advice when dealing with the stampede, is to know that MLM prospects do not care about your primary or how great your product is.
And really do not care to much how great your companies track record is.
Lets look at the current network marketer.
He is already in a business so that is one reason why you should never lead with your primary.
They want to know two things are you legitimate and if you can help them max out that comp plan.
People want a real leader who can produce the information they need to reach the top of the company.
When it comes to current network marketers they want to know about your marketing system, skills, and knowledge you have that will help them make money.
So what are your MLM prospects really looking for? Calculated steps as well an automated system.
What about group #2 These MLM prospects have read or seen success stories about Mr.
Budd & Mr.
Dillard.
But they have also heard horror stories about the 97% fail rate in this industry.
So if you have this type of MLM prospect in your funnel you need to address their insecurity.
Also reassure that you can teach them how to market their business so they can actually make some money and not be a statistic.
It is factual that if you have perfected system that you will not have find MLM prospects, they will be banging at your door.
But how you present your value is what counts.
With newbie network marketers they need to see you as a leader who can help move them closer to their goals...
As for veteran marketers they need a calculated system point blank.