Building Your Online Retail Store Franchise
<p style="margin: 0in 0in 0pt" class="MsoBodyText"><font size="3"><font face="Times New Roman">As you may be aware, a franchise essentially enables other business owners to conduct business using your branded products, logos, and other materials.<span> </span>Chances are, if you are already an online entrepreneur, you may be wondering why you would want to pursue this type of business model online.<span> </span>In many cases, you might even feel that the internet allows you to do everything you need to do without needing to take on franchise partners.</font></font>
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<p style="margin: 0in 0in 0pt" class="MsoBodyText"><font face="Times New Roman" size="3">Among other things, it is important to realize the difference between network or affiliate marketing and a franchise.<span> </span>When you offer an affiliate or network opportunity, there is often no proven track record of vending success.<span> </span>On the other hand, when you offer someone a franchise opportunity, you are giving them some assurance that you have a proven formula for financial successes.<span> </span>As a result, internet based business development may be better served if successful vendors begin taking advantage of the franchise model.</font>
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<p style="margin: 0in 0in 0pt" class="MsoBodyText"><font face="Times New Roman" size="3">Consider that you will always need to find newer or better search engine optimization methods.<span> </span>Over the years, this has increasingly favored measuring how many other relevant sites<span> </span>point to yours.<span> </span>Even if you are spending $10.00 per domain name, and have dozens of them registered, chances are some of them are not as well developed as others.</font>
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<p style="margin: 0in 0in 0pt" class="MsoBodyText"><font size="3"><font face="Times New Roman">On the other hand, if you own all of these domain names, you can resell, or rent them to franchise partners.<span> </span>They, in turn will have the responsibility of building their site according to your corporate specifications.<span> </span>Since they will be trying to make a profit, they will be motivated to give more time and attention to each domain name than you are able to.</font></font>
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<p style="margin: 0in 0in 0pt" class="MsoBodyText"><font face="Times New Roman" size="3">Once the sites are built, you can also build a powerful set of linking structures to help everyone gain in search engine ranking.<span> </span>In addition, as more individuals land on each website, your franchise logo will gain<span> </span>more household recognition.<span> </span>This, in turn, will make it easier for each franchise participant to earn the trust of potential customers.<span> </span>As with non-internet based franchises, you will have an opportunity to see first hand why people will shop with a chain like Wal-mart as opposed to a less recognized department store.</font>
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<p style="margin: 0in 0in 0pt" class="MsoBodyText"><font face="Times New Roman" size="3">You can also offer franchise applicants everything from drop ship services to internet marketing tips and pointers.<span> </span>As with a more traditional franchise, you can even charge a fees and commissions for the usage of your logo and branded literature on their website.<span> </span>That said, you will need to consult with a lawyer to make sure that you are in accordance with all state and federal guidelines.</font>
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<p style="margin: 0in 0in 0pt" class="MsoBodyText"><font face="Times New Roman" size="3">Without a question, today the franchise model is useful for more than replicating a sandwich or golf club repair shop. It can be used for everything from electronic resales to the sale of<span> </span>home craft items.<span> </span>Chances are, if you give it some though, you can think of dozens of online businesses that are successful and replicateable in the franchise format.<span> </span>If you have already built a successful and profitable web based presence, you may even want to consider charging others a fee for using your proven successful methods.</font>
<p style="margin: 0in 0in 0pt" class="MsoBodyText">
<p style="margin: 0in 0in 0pt" class="MsoBodyText"><font face="Times New Roman" size="3">Among other things, it is important to realize the difference between network or affiliate marketing and a franchise.<span> </span>When you offer an affiliate or network opportunity, there is often no proven track record of vending success.<span> </span>On the other hand, when you offer someone a franchise opportunity, you are giving them some assurance that you have a proven formula for financial successes.<span> </span>As a result, internet based business development may be better served if successful vendors begin taking advantage of the franchise model.</font>
<p style="margin: 0in 0in 0pt" class="MsoBodyText">
<p style="margin: 0in 0in 0pt" class="MsoBodyText"><font face="Times New Roman" size="3">Consider that you will always need to find newer or better search engine optimization methods.<span> </span>Over the years, this has increasingly favored measuring how many other relevant sites<span> </span>point to yours.<span> </span>Even if you are spending $10.00 per domain name, and have dozens of them registered, chances are some of them are not as well developed as others.</font>
<p style="margin: 0in 0in 0pt" class="MsoBodyText">
<p style="margin: 0in 0in 0pt" class="MsoBodyText"><font size="3"><font face="Times New Roman">On the other hand, if you own all of these domain names, you can resell, or rent them to franchise partners.<span> </span>They, in turn will have the responsibility of building their site according to your corporate specifications.<span> </span>Since they will be trying to make a profit, they will be motivated to give more time and attention to each domain name than you are able to.</font></font>
<p style="margin: 0in 0in 0pt" class="MsoBodyText">
<p style="margin: 0in 0in 0pt" class="MsoBodyText"><font face="Times New Roman" size="3">Once the sites are built, you can also build a powerful set of linking structures to help everyone gain in search engine ranking.<span> </span>In addition, as more individuals land on each website, your franchise logo will gain<span> </span>more household recognition.<span> </span>This, in turn, will make it easier for each franchise participant to earn the trust of potential customers.<span> </span>As with non-internet based franchises, you will have an opportunity to see first hand why people will shop with a chain like Wal-mart as opposed to a less recognized department store.</font>
<p style="margin: 0in 0in 0pt" class="MsoBodyText">
<p style="margin: 0in 0in 0pt" class="MsoBodyText"><font face="Times New Roman" size="3">You can also offer franchise applicants everything from drop ship services to internet marketing tips and pointers.<span> </span>As with a more traditional franchise, you can even charge a fees and commissions for the usage of your logo and branded literature on their website.<span> </span>That said, you will need to consult with a lawyer to make sure that you are in accordance with all state and federal guidelines.</font>
<p style="margin: 0in 0in 0pt" class="MsoBodyText">
<p style="margin: 0in 0in 0pt" class="MsoBodyText"><font face="Times New Roman" size="3">Without a question, today the franchise model is useful for more than replicating a sandwich or golf club repair shop. It can be used for everything from electronic resales to the sale of<span> </span>home craft items.<span> </span>Chances are, if you give it some though, you can think of dozens of online businesses that are successful and replicateable in the franchise format.<span> </span>If you have already built a successful and profitable web based presence, you may even want to consider charging others a fee for using your proven successful methods.</font>
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